Tool targets healthcare sales & marketing industry

1st August 2017
Posted By : Enaie Azambuja
Tool targets healthcare sales & marketing industry

ProSellus, Inc. has announced the release of their new fully-loaded sales enablement & marketing tool, designed by healthcare sales reps for healthcare sales reps. This new tool includes a multitude of functionalities specifically designed to support the requirements of the always-on-the-go healthcare sales rep while making calls out in the field, as well as the marketing professional always looking to identify the top physicians and practices to sell to.

The tool features include: targeted physician & facility searches based on tens of millions of healthcare data points; the ability to forecast and track sales revenue, build referral networks for physicians and facilities, track sales call activities with physicians and much more.

Scott Walle, CEO of ProSellus, states “In this uber competitive market, field sales reps need the ability to generate sales at lightning speed and in order to do that effectively, they need access to robust healthcare data in a mobile, easy-to-use actionable format that leads them to success today, not in 6 months".

"I lived as a medical device sales person for over 15 years and knew exactly how to leap over the competition. I developed a method that led my teams and I to continuous sales success and now our company has turned it into an automated tool. These sales reps have long needed an automated tool like ProSellus.” 

Whether it’s targeting physicians based on specialty, prescriptions or procedures, ProSellus can serve up a targeted list, in any geography in the country, in a matter of seconds while a rep is in the field. While this tool crunches complex healthcare data on the backend, it’s easy enough for a 12-year-old to operate.

Scott Walle explains, “As a former sales rep for a major medical device company, I was given tools to use that were clunky, complex and difficult to use. Those literally were a waste of time and company money. The ProSellus tool was developed as an alternative to those dinosaur applications and spreadsheets. It actually impacts revenue for the sales rep immediately and is simple to use.”

"ProSellus carries similar features as a CRM tool but with less complexity and more intelligence. Walle adds “It’s like having a healthcare database expert on key things device reps need to know (and normally don’t have easy access to) in your pocket at all times.”

The best part about this tool? Any existing marketing or sales data that a client owns can be imported into it for further customisation and deeper targeting. It is also designed specifically for the healthcare sales industry, although plans to apply the product to other industries are in the works.


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